Shein has launched a peer-to-peer resale platform where customers can buy and sell previously owned Shein products.
Accessed through Shein’s existing app, the feature enables sellers to list their items through a seamless interface that pre-populates a Shein customer’s previous purchases.
The retailer said Shein Exchange aims to provide a one-stop destination for customers to become active participants in circularity and promote the benefits of purchasing pre-owned clothing over purchasing new items.
Created in partnership with the Treet resale technology platform, a pilot of Shein Exchange is currently being run in the US and there are plans to expand it to other global markets next year.
