Sainsbury’s is swapping traditional plastic tray packaging for a new vacuum-packed alternative across its beef mince range.
The supermarket said the move will save 450 tonnes of plastic per year and result in a minimum 55% reduction in plastic per product. Customers will be able to purchase beef mince in the new packaging both in-store and online from today.
Sainsbury’s is aiming to halve its use of own-brand plastic packaging by 2025 after becoming the first UK supermarket to remove plastic bags for loose fruit, vegetables and bakery items from all stores, as well as black plastic from chilled ready meals in 2019.
More recently, the supermarket announced the removal of single-use plastic lids across its own-brand yoghurt, crème fraiche, sour cream, cream, cottage cheese, custard and dip pots. It has also made its own-brand coffee pods fully recyclable.