River Island is to launch an eBay shop selling pre-loved items as part of its takeback scheme with Reskinned.
The move forms part of the fashion retailer’s Kind Society, which aims to help increase awareness of more sustainable choices in fashion.
Launched last year, the takeback service is now available in over 200 River Island stores. Customers are encouraged to bring a minimum of three items, from any brand, into participating stores, or arrange a drop-off online. Those participating are offered a £5 gift voucher as a thank you which can be redeemed against a minimum £40 order at River Island stores or online.
Once received, pre-loved items are hand-checked and ozone-cleansed by Reskinned using a zero water, eco-friendly cleaning process.
Shoppers will now have the opportunity to purchase River Island’s revamped items via the new eBay store.