Primark will be launching a new Barbie The Movie range early next month in a first collaboration with Mattel.
With pink the running theme throughout, the collection has been designed to showcase the Barbie Land logo and features pieces spanning womenswear, accessories, nightwear, home and beauty. Customers will also be shop the Venice Beach Barbie swimwear and Ken shorts outfits from the film’s viral Venice Beach scene.
The collection will be launched to coincide with the Warner Bros. Pictures’ film hitting theatres everywhere and will be priced from £3 to £20.
