Laura Ashley has announced its new global partnership with Mamas & Papas.
The partnership will see the two British brands collaborate to create a beautiful collection that will combine Laura Ashley’s signature archive prints with Mamas & Papas’ expertise in the nursery industry.
The collection, due to launch in spring 2023, Laura Ashley’s 70th Anniversary year, will include baby apparel, nursery bedding, toys and two Mamas & Papas signature pushchairs. It will be distributed across the brands’ international stores.
Sonia Kelly, Product Director at Mamas & Papas said: “Our new collaboration is a perfect match, both Mamas and Papas and Laura Ashley were born from the belief of creating new & beautiful products that could not be found elsewhere.
The Laura Ashley Mamas & Papas children’s products are set to arrive from spring 2023.
