Kenji, the East-Asian inspired homeware and stationery brand, has opened its first location in the West Midlands at Birmingham’s Bullring.
Situated on the shopping destination’s middle level, the 3,250 square foot store offers Kenji’s full range of homeware, collectable plushies and kawaii stationery ranges, alongside a selection of East-Asian snacks and confectionery.
Kenji has also unveiled its KENJILand app to coincide with the launch of the store. The immersive virtual experience enables users to interact with a digital community and experience an array of virtual worlds.
The opening follows the news that JD Sports is to more than double its presence in Bullring & Grand Central by opening a new 27,500 square foot store on the lower level in early 2023.
