Hugo Boss has reported a strong increase in third quarter sales after trade was boosted by an improved performance in its bricks-and mortar stores.
Group sales climbed by 18% currency-adjusted to €933 million to mark the highest quarterly sales in the history of the fashion brand.
While sales growth in the company’s digital channels accelerated to 20% from the same period in the prior year, sales in physical stores rose by 18% year-on-year and by 25% on pre-pandemic levels three years ago,
Meanwhile, EBIT increased by 8% year-on-year to €92 million.
Hugo Boss has now raised its full year outlook and predicts that sales will grow between 25% and 30% to a record level of between €3.5 billion and €3.6 billion. Meanwhile EBIT is expected to increase by between 35% and 45%.
