Dunelm has seen its third quarter sales rise by 6% to £423 million after it delivered broad based growth both in-store and online.
The homewares retailer said trade was boosted by its winter sale resonating particularly well with customers. There was also a good response new designs introduced this spring and its Conscious Choice range of sustainably-focused lines.
Dunelm said new stores opened this year, which include both larger and smaller formats, have performed ahead of expectations. Furthermore, investment in digitalising the business has delivered strong returns, with digital sales making up 36% of total sales in the quarter.
Looking ahead, Dunelm said it will remain focused on strengthening its customer offer to provide “unbeatable choice and value”. Its expectations for the full year are unchanged with pre-tax profit anticipated to be line with current market expectations.
