According to Sky News, Baring Private Equity Asia has instructed PriceWaterhouse Coopers to seek a new owner for Cath Kidston.

Cath Kidston collapsed into administration in April 2020 with the loss of 900 jobs.  Prior to that, the company was in the middle of a turnaround plan, but then the Covid-19 pandemic hit.

Founded in 1993, Cath Kidston used to have numerous shops both in the UK and across the world. Although now a wholesale led business, it does operate a small number of stores in Saudi Arabia.

Baring Private Equity Asia fully acquired the brand in 2016 and then bought it out of administration in 2020 via a pre-pack insolvency deal. This included Cath Kidston’s ecommerce platform, franchise and wholesale businesses but not its stores, which totalled 60 at the time.