Burberry has posted a 5% rise in third quarter retail revenue after full price sales accelerated in the period.
The luxury brand said the performance in the 13 weeks to 25 December was driven by a strengthening of its position with younger consumers, ongoing strength in its Americas region and a material improvement in Asia Pacific and EMEIA.
Full-price comparable store sales were up 26% on the same period two years ago before the pandemic struck, although comparable store sales fell by 3% due to a planned exit of markdown.
Burberry said its new store concept is transforming how customers experience its brand and products. It now has 31 stores featuring the new design including a flagship store in Shanghai.
