Boohoo has launched its first modest collection in collaboration with Graduate Fashion Week student Sameera Mohmed.
Featuring over 30 pieces, including shirts, high-waisted trousers, headscarves, maxi dresses and jeans, the range has been designed with modesty in mind.
As part of its wider dedication to mentorship and education within the fashion industry, Boohoo partnered with Graduate Fashion Week in October 2021 to launch a competition to find upcoming talent to design a more sustainable commercial range for the retailer. Students were asked to design a collection with a focus on sustainability with the winner having their collection sold on boohoo.com and receiving a £3,000 cash prize.