Benetton Group has named Andrea Incontri as the new creative director of United Colors of Benetton.
Incontri previously worked as a creative director for luxury brand Tod’s and launched his own menswear and womenswear label in 2017.
Benetton will be launching a new advertising campaign under Incontri’s artistic direction to promote United Colors of Benetton’s autumn/winter collection. The first collection to be designed by Incontri will be summer 2023 which will be unveiled in September at Milan Fashion Week.
