Beauty Content Lead
We have an incredible opportunity for a passionate Beauty Content Lead to join our team. As the divisional lead, you will own the 360 strategic vision and delivery of beauty content across the Harrods Group: Harrods (Knightsbridge and online), H beauty and Drybar across every channel; organic and paid. This includes, but is not limited to, .com, social media, Harrods magazine, CRM, printed collateral, in-store screens, in-store signage, events and much more.
You will act as Harrods’ content figurehead for beauty—bringing editorial integrity, innovation, and storytelling excellence to every customer touchpoint. You will bring a rare blend of creative leadership, commercial acumen and industry expertise, playing a pivotal part in shaping how we communicate with our beauty customer.
About the role
You’ll develop and execute a 360-degree content strategy across digital, social, print and in-store platforms, aligning closely with customer, trade, and marketing priorities. This is a highly collaborative role that requires you to influence senior stakeholders across Marketing, Partnerships (Media), Buying, CRM, Creative and Trade, while leading a team of five to deliver high-impact, insight-led content that performs.
This is a hands-on management role, balancing strategic planning, people management and high-profile delivery. The ability to interpret performance analytics, lead with data, and pivot strategy in an agile way is essential. You’ll also represent Harrods in public-facing capacities—from PR networking and presenting video content to hosting live events.
You will…
Support the development and implementation of Harrods' content strategy in line with brand values and business objectives, and define specific strategic approach for Beauty content for Harrods and H beauty.
Oversee a team of five, providing leadership guidance and day-to-day management: Deputy Beauty Editor, H beauty Deputy Content Editor, Beauty Writer, Beauty Assistant, H beauty Content Creator.
Serve as beauty content lead on social media: Instagram, TikTok and RED, working closely with the Social Media Strategy Lead to adapt content strategy based on ever-evolving best practice platform recommendations.
Collaborate with stakeholders across marketing, CRM, online trade, social media, and brand partnerships to deliver high-quality content across owned and paid channels.
Identify and develop new Media content opportunities through collaboration with Brand Partnership Leads to drive new investment growth across all channels.
Be responsible for tracking beauty content performance against targets and offering strategic recommendations.
About You
With a deep understanding of the luxury beauty landscape and fast-evolving digital and retail behaviours, you’ll continually refine strategy, champion best practice, and steer content that builds long-term brand equity and short-term commercial results.
You will have…
Proven experience in beauty content leadership, ideally within luxury, retail, or a multi-brand environment with a digital first approach.
Strong commercial acumen, with a data-driven approach to content strategy, performance optimisation, and customer engagement.
Exceptional communication and influencing skills, with experience managing senior stakeholders and cross-functional teams.
Track record of leading high-performing teams, with the ability to inspire, develop and manage diverse talent.
Comfortable in public-facing roles (e.g. hosting, presenting, interviews), with strong verbal presentation skills.
A confident and resilient multitasker who thrives in a dynamic, fast-paced environment with shifting priorities.
Deep knowledge of the beauty and luxury industry, consumer trends, competitive landscape and content innovation.
About Us
Harrods is a world-renowned luxury department store, celebrated for its heritage, exceptional service, and curated product offering across fashion, beauty, food, and home. With an unrivalled reputation, Harrods is a leader in the UK luxury market and continues to redefine the retail experience.
Our Promise to You
Help us make the impossible possible for our customers and we’ll do something remarkable for you. As well as offering a friendly environment to inspire your best work, we provide abundant opportunities and support to build an exceptional career across the varied specialisms of our business.
Uniquely You
Whilst our job adverts outline the ideal qualities, skills, and prior experience for the role, we believe in the potential for growth and value individual strengths. If you can demonstrate the majority of skills and strong experience to thrive in this role, we would encourage you to apply.
At Harrods we believe the personality and authenticity of our people sets us apart. We celebrate and invite applications from all cultures, backgrounds, tastes, and experiences and are proud of our culture where people from all walks of life can grow and thrive. What makes you unique makes us exceptional.
If you want to know more about life at Harrods, search #TogetherHarrods on LinkedIn, or follow us on Instagram @togetherharrods.
