Kurt Geiger has donated last week’s store profits – a total of £50,000 — to support the British Red Cross Ukraine Crisis Appeal.
The fashion retailer took this initiative as part of its global kindness mission as it works with the Ukrainian Red Cross Society to provide necessities to those affected by the crisis.
Announced in an Instagram post, the luxury brand outlined the ways in which the two organisations are planning to help Ukrainians during this time, such as supporting hospitals and families, helping repair homes and repairing vital infrastructure.
