Furniture giant will encourage customers to make use of its buy back and resell scheme this ‘Black Friday’.
Members of IKEA’s loyalty scheme could receive an extra 20 per cent off new items bought between the 19th and 29th of November as part of the furniture giant’s ‘Green Friday’ offer.
The furniture retailer yesterday announced that instead of providing ‘Black Friday’ discounts, the company will offer IKEA Family members an incentive to take advantage of the company’s buy back and resell scheme.
The initiative, which was launched earlier this year, offers to buy back unwanted IKEA furniture from customers for resale, giving customers the estimated worth of the old furniture on a refund card that can be spent on new items in store.
From Friday, Family members will receive an additional 20 per cent on their refund cards if they sell an item back to IKEA. Customers must list their items using Ikea’s buy back estimator tool before 29 November to receive the offer, but there is no expiry date for using the refund as IKEA is encouraging customers to buy only when they need.
